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Animal Jam is an online game world for kids who love animals, and since its inception ten years ago our mission has been to educate and inspire as well as entertain. WeForest’s work is highly resonant with these goals. We’ve observed that our current generation of 8-12 year old players is deeply concerned about climate change and wildlife conservation, and they’re eager to roll up their sleeves and do their part to help the planet. Working closely with WeForest, we’ll enable these kids to explore the vital ecological role of trees and how we can all help reforest our own communities.