Mima plants the seed for a better future and forests definitely play an active role in it. We share the vision of slowing, halting and reversing global forest loss linked to ordinary toilet paper by using naturally renewable and fast-growing bamboo for our products while planting trees where afforestation is essentially needed. We believe that reconnecting with nature, understanding how a product is made and being genuinely curious about its footprint can help us making reasonable and impactful daily choices. And it all starts with simple things, like toilet paper. Nature's calling!